Cookies are small data files sent by a website to your computer that are stored on your hard drive when you visit our website. Not all cookies store personal information.
We use these cookies to help us understand how users interact with our website and how we might improve your experience.
We are committed to being a transparent and collaborative partner, and most importantly respecting your privacy and personal data. Please read this policy in conjunction with our Privacy Policy.
We use the following cookies:
Necessary cookies. Necessary cookies enable core functionality such as page navigation. The website cannot function properly without these cookies.
Functionality cookies. Functional cookies help to enhance user experience by remembering user preferences like language, and to support the security of our site.
Analytical cookies. Analytical cookies are used to understand how visitors interact with the website. These cookies help provide anonymous metrics such as number of visitors.
Marketing cookies. Marketing cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customised ads. We use these cookies to help us understand our customers’ journey to our website.
When you browse our website for the first time you will be asked to provide consent to use cookies. You will be offered the option to manage your preferences or to accept all. You can change your preferences at any time by clicking on the “Manage cookies” link in our footer.
Please note that third parties may also use cookies; these are set by websites other than those owned by Sterling, such as social media, Google and YouTube. For example, we use YouTube as a media player on our website, and you are able to share our content via social media.
If you have any questions in respect of this policy or our use of cookies, please contact us using the following details:
FAO – General Counsel, Sterling Place, Dudley, Cramlington, Northumberland, NE23 7QG, United Kingdom. Telephone: +44 (0) 191 250 0471.
Alternatively, you can send an email to enquiries@sterlingpsl.com.
Necessary cookies
| PHPSESSID | A session-based cookie, which expires when the browser is closed. It enables websites to store serialised, anonymous data on user preferences. |
| __cf_bm | Used by Cloudfare, an internet security and performance network to identify and protect websites from bots. |
| _cfuvid | Used by Cloudfare, an internet security and performance network, this cookie distinguishes between users from the same IP address to allow access. |
| laboratory-anonymous-id | Session-based cookie platform to show and group individual user sessions in an anonymous and non-identifiable way, to allow HubSpot.com to work properly; it expires when the browser is closed. |
Functionality cookies
| lang | Saves language settings. |
| HSID/SID | These cookies contain digitally signed and encrypted records of a user’s Google Account ID and most recent sign-in time. Used to block many types of attack. |
| dfpfpt | Unique user identifier to prevent abuse in payment workflows for LinkedIn. |
| bcookie | Browser identifier cookie to uniquely identify devices accessing LinkedIn to detect abuse on the platform. |
| fptctx2 | Used to prevent abuse in payment workflows for LinkedIn. |
| li_mc | LinkedIn – used as a temporary cache to avoid database lookups for a member’s consent for use of non-essential cookies. |
| liap | LinkedIn – used by non-www.domains to denote the logged in status of a member. |
| lidc | LinkedIn – to facilitate data centre selection. |
| NID | Google – used to remember preferences and other information, such as preferred language, how many results the user prefers to have shown on a search results page and whether users want to have Google’s SafeSearch filter turned on. |
Analytical cookies
| __hssc | Hubspot -to keep track of sessions. |
| __hssrc | Hubspot – whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. |
| __hstc | Hubspot – to track visitors, including domain, hubspotutk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit) and session number. |
| _clck | Clarity – ensures the Clarity user ID and preferences unique to that site, are attributed to the same user ID. |
| _clsk | Clarity – connects multiple page views by a user into a single Clarity session recording. |
| CLID | Identifies the first time Clarity saw this user on any site using Clarity. |
| _ga | Google – to distinguish one visitor from another without personal identification. |
| AnalyticsSyncHistory | LinkedIn – to store and track visits across websites. |
| VID | LinkedIn – ID associated with a visitor to a LinkedIn microsite which is used to determine conversions for lead generation purposes. |
| gpv_pn | LinkedIn – used to retain and fetch previous page visited in Adobe analytics. |
| lms_analytics | LinkedIn – used to identify LinkedIn members off LinkedIn for analytics. |
| s_fid | LinkedIn – unique identifier for Adobe analytics. |
| s_ips/ s_tp | LinkedIn – tracks percent of page viewed in Adobe. |
| s_tslv | LinkedIn – used to retain and fetch time since last visit in Adobe analytics. |
Marketing cookies
| _gcl_au | Google Adsense – to store and track conversions. |
| hubspotutk | HubSpot – to track a visitor’s identity. It is passed to HubSpot on form submission and used when deduplicating contacts. |
| mbox | Adobe Target – stores anonymous identifiers about the visitor. |
| AMCVS and AMCV cookies | Adobe Experience Cloud – used to create and store unique, persistent identifiers for site visitors. |
| APISID | Google Ads – to personalise Google ads based on recent searches and interactions. |
| IDE | Google DoubleClick – to provide ad delivery or retargeting. |
| MUID | Clarity – identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. |
| NID | Google – used to remember preferences and other information, such as preferred language, how many results the user prefers to have shown on a search results page and whether users want to have Google’s SafeSearch filter turned on. |
| SAPISID | Google – this cookie collects visitor information for videos hosted by YouTube. |
| SSID | Google – used to collect visitor information for videos hosted by YouTube on maps integrated with Google Maps. |
| UserMatchHistory | LinkedIn – LinkedIn Ads ID syncing. |
| _guid | LinkedIn – used to identify a LinkedIn member for advertising through Google Ads. |
| ar_debug | Google – to aid in the debugging and troubleshooting of ads. |
| li_sugr | LinkedIn – used to make a probabilistic match of a user’s identity. |
| lms_ads | LinkedIn – used to identify LinkedIn members off LinkedIn for advertising. |
| _fbp | Facebook – to personalise content (including ads), measure ads, produce analytics and provide a safer experience. |
| sb | Facebook – enables secure identification of user’s browsers. |
| datr | Facebook – to provide fraud prevention. |
